Posts Tagged ‘Internet And Network Marketing’
Internet And Network Marketing Merging Creating More Opportunity
August 18th, 2009
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Internet and network marketing have merged creating more opportunity for the average person to create a six figure plus residual income.
It is no wonder so many people failed at MLM in the past before the rise in global use of the Internet. When I built my largest organization of over 21,000 paid members back around 1990, we were building MLM the "old school" way. The company grew to over 250,000 distributors in a little over 24 months and was mainly built with the old weekly meeting strategy. Everyone would drag friends, family, and strangers to the big opportunity presentations at a hotel. They started in homes and then grew to rec halls before growing to hundreds of attendees where you had to rent hotel ballroom space.
Internet MLM/network marketing has eliminated the expensive hard methods of home based business marketing.
Distributors had to buy these 30 page booklets to hand out to prospects that shared info on the company, management. the opportunity and the compensation plan. The company was started on a shoestring budget so one of the leaders created and printed these flip charts so people could do one on one presentations with prospects. Huge (WASTE) amount of time to make appointment and drive to meeting place and make presentation to one person.
MLM leaders were using conference calls to do group presentations but the phone technolgy had not advanced at this point. Prospects calling in had to call long distance to call in to the conference number. This was before the very common flat rate phone services that most everyone has not to mention cell phone FREE calling times as well as flat rate service.
Before the Internet and network marketing revolution, most companies had the professional video presentations produced professionally by the company. These had to be purchased for around $5 each by the MLM distributor and handed to prospect or spend more money and mail it to long distance prospects. Many of the more established companies produced expensive slick brochures on the products, company, and opportunity. In the "old school" method of marketing, distributors would spend about $15 per package of video and brochures with mailing cost to prospect one person. All these type things above is why the failure rate of MLM companies was 98% and thousands of individuals in all the different companies failed.
Today the Internet and Network marketing have merged to create a level playing field and a "REAL" opportunity for the average person who is serious and motivated to build a long term residual income. Instead of the physical meeting you have GoToWebinar where people globally can meet online from the comfort of their home and see and hear a comlete opportunity presentation absolutely FREE. Companies have replicated sites where your prospect can read about products,the company,the opportunity, and the compensation 24 hours a day…at THEIR convenience. They can also view video presentations on the site 24/7.
Top producers in the industry take internet and network marketing to the next level with attraction marketing strategies creating their own blog or website to brand themselves and then the company. They use social media like Twitter, YouTube,Facebook, and Myspace to connect with people around the world so they can build relationships and promote themselves as a brand. They use MLM Systems to automate the training and recruiting plus bring in passive automated income streams to help build their primary business.
There has never been a better time to start a home based business to prosper during these economically challenging times!!
Greg Taylor Internet MLM Mentor
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